What to expect from a live TV interview
You’ll be expected to speak on live television. You’ll need to be concise and to the point and make your best points first in a compelling way. Prepare for five questions and expect to answer three. Offer a few facts, comments, opinions and examples on your subject. Your airtime is limited so don’t waste it with waffle, like “That’s a great question” or “I’m so pleased you asked me that.” Avoid yes-no answers and be as expansive as possible in the limited time. Remember, an interview is about question-and-answer turn-taking so don’t ramble on, make your point and wait for the next question.